One of our clients ‘JustGiving’ has reached the £1billion milestone of donations. Over 21 million people have used JustGiving since 2002 and over 13,500 charities have so far benefitted from the funds that have been raised. We are incredibly proud to be working with JustGiving and supporting their fundraising efforts.
In 2011 Quantiv helped JustGiving by launching a number of new initiatives geared at increasing donations by making it easier to do so and by providing platforms across multiple technologies – mobile donations for instance were introduced for iPhone, Blackberry and Android phones in January, while JustTextGiving, which allows sponsors to text to donate, was launched in May.
Anne-Marie Huby, managing director of JustGiving, said the moves in innovation were as a result of changes in culture and technology. “At JustGiving, we believe investment in technology is key to creating the next generation of givers and we are continually striving to develop new services in order to help charities raise as much money as possible. In the past year alone, in addition to our Company Fundraising tool, we’ve added a free text donation service and have established ‘In Memory’ fundraising, a tool designed specifically to help remember loved ones through charitable donations”
We hope that JustGiving continues in its inspirational fundraising campaign and we will be working closely with them to develop new and innovative ideas to further increase JustGiving’s success.