Rohan is the original, British, innovative, outdoor clothing brand. Founded in the heart of the Yorkshire Dales in the early 1970s; for the outdoor enthusiast, the world traveller, the professional and the guy next door who will do extraordinary things.

Rohan have clothed tens of thousands of people for the most inhospitable and challenging environments around the world. Making their everyday lives a little more enjoyable, and their more modest adventures a little more possible. Their aim was, and still is – to provide the very best outdoor, performance clothing in the world.


Rohan are growing significantly and as such needed an integrated order managment platform to support their e-commerce and call centre touch points. This had to be capable of driving sales revenues and optimising operating costs for their direct sales operation.


Quantiv’s Business Analysts worked with the team at Rohan on the discovery phase of the project. The team analysed the customer journeys and the required processes to support their experience through the online and call centre touchpoints. Quantiv worked with Rohan to design, develop and deliver their Ecommerce and Contact Centre solution on Quantiv Ecommerce software using its unique agile architecture to ensure a fit against requirements, timescales and budget.


Quantiv delivered all of Rohan’s initial requirements to the letter, on time and on budget. We continue working with them to continually optimise their website and maximise performance. The company are now looking at different ways in which to use the Ecommerce Software to drive growth in other areas of their business.

The Quantiv Ecommerce Software gives Rohan the freedom and control to meet the ever changing needs of their target market, constantly developing and adapting to consumer demands. It also enables the company to be on top of their game and able to capture the best market share. It gives Rohan the flexibility and control needed to stay ahead in a competitive marketplace. So, whatever the future may hold, they’re ready to meet it head on and are fully prepared for growth.